Market Intelligence Learning
MedLearning has mastered the art of KOL Mapping. Using both primary and secondary sources, our analysis identifies national, regional and community KOL’s and shows linkage in how they interact with each other for publications and where their spheres of influence extend geographically. Deliverables include:
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Delineated excel spreadsheet with rankings based of pre-determined criteria (Created for Veeva input)
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Executive Summary covering all goals and objectives
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KOL Spheres of Influence
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Publication linkage
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Academic affiliations
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Specialty-specific associations
